Determined to redefine nail beauty, we embarked on a mission to create something extraordinary. Beauty goes beyond appearance. It's about feeling confident, empowered, and expressing your unique style.
We shot our very first campaign and introduced our debut collection - The Basics Collection which includes 6 different styles in 2 nail shapes.
We're committed to creating products and a community that redefines authenticity.
We invite you to be a part of our vibrant community of like-minded individuals who celebrate beauty in all its forms.
Reach out to us with any questions, feedback, or stories you'd like to share. We can't wait to continue the It's A Beauty Thing journey with you!
Jess x